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Wednesday, August 7 • 2:00pm - 3:15pm
The Ideation Framework: Develop and Validate New Ideas Before Coding (Eli Bozeman, Josh Wexler) FILLING

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While nearly everyone would agree that continuous innovation is essential to a sustainable business, many organizations are reluctant to invest in new ideas because of the risk and cost associated with development. What's needed is a way to quickly and clearly communicate new ideas so that you and your team can achieve clarity before coding.

We have developed the Ideation Framework, a rapid prototyping and validation process that will take an idea from discussion to a validated concept. This workshop will consist of a series of exercises that will guide participants through the discovery of a problem, visualization of a solution and validation of the idea.

The result of this process is a clear, shared vision of the solution that has been validated by your customer. Through your learning, you may also begin to realize that you need to pivot your vision and attempt the process on a new solution. Your development team will gain a better understanding of the idea and can better estimate the feasibility and cost of building the application.



Wednesday August 7, 2013 2:00pm - 3:15pm
Bayou C