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Monday, August 5 • 3:45pm - 5:00pm
The Storytelling Battle : To Lead A Change , Create Its Story (Oana Juncu) FILLING

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Einstein said that if You cannot tell it simply, it means you don't understand it. I like to re-phrase this great quote and say If you cannot tell it to children, so they understand you, you didn’t get t yet yourself. Neuro-science studies found out that 70% of what we learn, comes from stories we heard. Human brain reacts to stories far better that to linear presentation of facts. People like to hear and tell stories where they recognize themselves in, not only as heroes of fiction wonder novels, but also in day-to-day business life. When someone asks a business case for a given approach/topic/implementation, the real demand is for a true story about that theoretical stuff.
Sometimes people may get out of lectures and if they are asked 'What was the presentation was about actually?' the best answer they can give is 'It was about 60 slides'. Storytelling (or Business Narrative) is a powerful way to help organizations and teams embrace change, and change agents are good storytellers. This workshop proposes a set-up to learn some narrative techniques that will empower participants willing to become ( Agile) change Agents or simply allow them to effectively send the messages they want.
The workshop proposes to build the description of a chosen topic via a story, using story construction telling techniques. It aims to help participants learn storytelling as an improvement technique to build messages that matter. The workshop focuses on 2 axes: Give participant a powerful practice to become a change Agent and seed engagement in their audience. Prove the effectiveness and persistence of the story format to teach something. (If you don't feel it, you won't remember it.)

Speakers
avatar for Oana Juncu

Oana Juncu

Founder, cOemerge
Oana\'s over 15 years of experience in Software Development and System Management led her choice to Agile, as the most effective approach for 21st century leading organizations focused on quality products creation that matter . She recently embraced the entrepreneurship path by founding cOemerge : www.coemerge.com , a company that helps its clients embrace Agility and build product that matters trhough Lean Startup.Oana acts as Agile... Read More →


Monday August 5, 2013 3:45pm - 5:00pm
Bayou A